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Digital Marketing Pro

Drive real traffic, generate real revenue.

Go beyond theory. You'll run real Google and Meta ad campaigns with a provided budget, implement SEO that ranks pages in 2025, build complete email funnels, and measure ROI using GA4 and Looker Studio. Graduate with a portfolio of live campaigns.

SEOGoogle AdsMeta AdsEmail MarketingContent StrategyGA4Looker StudioCROLinkedIn AdsYouTube SEOInfluencerAutomation

What you'll achieve

Manage ₹10L+ monthly ad budgets
Rank pages on Google page 1
Build and monetize email lists
Report marketing ROI to C-suite
Land digital marketing manager roles

Full curriculum

Week 1–2

Marketing Foundations

Digital marketing funnelBuyer personasBrand positioningContent strategyCompetitor analysis
Week 3–4

SEO Mastery

Technical SEO auditKeyword researchOn-page optimizationLink buildingLocal SEO
Week 5–6

Paid Advertising

Google Search & DisplayMeta Ads ManagerAudience targetingA/B testing adsBudget optimization
Week 7–8

Email & Content

Email list buildingAutomation sequencesNewsletter strategyVideo marketingUGC & influencers
Week 9–10

Analytics & Capstone

GA4 setupLooker Studio dashboardsAttribution modelsCRO basicsFull campaign capstone

Your mentor

P

Pooja Nair

Head of Growth @ Razorpay

Industry expert with 10+ years of experience. Committed to practical, project-first teaching that prepares students for real-world roles.

Ready to start learning?

Talk to an advisor and get all your questions answered before you commit.

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